Published inBetter Marketing·PinnedQuitting Social Media: Meet The First Company Who Finally Got Sick of ItIs quitting social media a new trend now? — In the business world, social media is always a must-have. In the digital age that we are living in now, every business needs them to raise awareness. It doesn’t matter how much social media is made, but everyone is catching up with trends to survive. However, one company finally got…Marketing6 min readMarketing6 min read
Published inBetter Marketing·PinnedYoung People Are Leaving Social Media. What Does This Mean For Marketers?Does this mean goodbye to half of your customers? — In 2020, I indirectly declared my hate of social media by switching off the platform and muting half of the people I’m not too close there. My only active social media is Instagram. I rarely use Facebook now. In one day, I spent at least 20 minutes or more on…Marketing11 min readMarketing11 min read
Published inBetter Marketing·PinnedHonest Marketing Is the Future of MarketingYou don’t have to be Elon Musk to do this instead of rubbing people’s faces to convince people to buy your stuff. — As the title is self-explanatory, honest marketing is when an ad is being truthful and authentic to the public with no sugar coats about their products or services. And it is the most genuine and sometimes, funny way to market. We’ve all seen Ryan Reynolds’ ad that kept us hooked…Marketing6 min readMarketing6 min read
Jul 22How ‘Barbie’ Meme Marketed Its Way to Compete With ‘Oppenheimer’When counterprogramming is done right with memes and friendly online bantering — Disclaimer: As of the making of this article, I have never worked with Warner Bros nor had any associations with them. This is only my speculation during the ‘Barbenheimer’ phenomenon. It’s not common when companies turned their ads into self-deprecating jokes to make their ads more fun to watch. Barbie’s…Marketing7 min readMarketing7 min read
Jul 7What I Learned About What Caused My BurnoutsEven after the flame is doused, they leave a mark — In 2022, I admitted to being burned out bad from the hustle culture, and recovering from it is still not easy. Even to this day, I’m still somewhat recovering. As time flies, all the things that carried me away that led me to burnout just became wind to me. Most…Self8 min readSelf8 min read
Published inCurious·May 1Ask Your Team This Question to Get the Best Result From ThemAnd it doesn’t always come with a command — Ever since I moved my job position, there’s a lot of time I have to work as a team. Not many solo works. My tasks deal with many visual results, and some of you may have known that the expectation we made in our heads don't usually 100% come out…Business5 min readBusiness5 min read
Published inMind Cafe·Apr 24I Hate How Too Nice I Have BecomeKeanu Reeves might not be right about this too — I hate how tamed I have become. I used to be someone whom no one wanted to argue with. And when I said I wanted A, I wanted it to be that way. I was like riding a bulldozer and ploughing anyone who gets in my way. But that changed…Self5 min readSelf5 min read
Published inILLUMINATION·Feb 21Don’t Start a Business Just Because Everyone Is Doing ItBreak the online pied-piper — “I’m sick of 9–5 jobs!” “I want financial freedom!” “Let’s escape the rat race!” Sounds familiar right? I’m sure you’ve heard this a lot in the past. It was also a big trend back in 2020. In 2020, like everyone else, I thought I was not cut out for a…Business5 min readBusiness5 min read
Published inPublishous·Feb 17Dating Is Also An InvestmentAnd most of the time, it’s not cheap — “So I broke up with her,” my friend told me. “Oh, shoot,” I said, “Sorry man. I really thought she was the one for you.” “Me too, but no worries. I have a new one now.” At that moment, I was shocked. I looked at him with wide eyes, thinking…Relationships5 min readRelationships5 min read
Published inILLUMINATION·Jan 24Are the Tech Layoffs Really Techs’ Fault?A closer study of what leads to layoffs today. — A few days ago, on the 20th of January 2023, as most of you may have heard already, Google laid off 12,000 staff. According to The Information, most who were affected were high performers and payers. Other tech companies are also doing the same thing: Mass-layoffs. I’ve read comment sections…Business7 min readBusiness7 min read